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406 East Broadway, Alton, Illinois 62002
Detailed Information

Our brand promise: To improve the health and well-being of you and your family, one patient at a time.

Crown Vision Center is now a proud member of the Acuity Eyecare Group family. As part of AEG, we share a common core purpose that inspires us to always deliver a remarkable experience for each and every one of our patients. Through excellence and superior quality in eyecare health, customer service, products and people… we strive to earn our patients’ trust every day.

Our History

Crown Vision Center was founded in 1961 by an optometrist in Alton, Illinois, based on the concept that everyone deserves affordable vision services and reasonably priced eyewear and contact lenses. For over 55 years, we’ve built an enviable reputation for delivering the highest quality professional eye care to more than 40,000 patients in the St. Louis, Missouri metropolitan area. In March 2017, Crown Vision Center joined the Acuity Eyecare Group family of brands.

Our Values

At Crown Vision Center, we believe our values are what set us apart.

Value – We provide products & services that offer a combination of quality, service and affordability.

Responsiveness – We act in a timely, decisive way to make a positive difference in the lives of our patients, employees, and community.

Family – We build long-term relationships with our employees, patients and business partners.

Service – We provide each person a professional, pleasurable, patient experience.

Convenience – We meet the needs of our patients where they are and when they want to see us.

Our Philanthropy

One of Crown Vision Center’s core values is “family” and we believe strongly in giving back to our community. We are proud sponsors of the Kids Vision for Life foundation.  Many of our staff members volunteer with them each year to perform free vision screenings, eye exams and distribute glasses to school children in economically distressed areas of St. Louis. KVFL St. Louis has experienced rapid growth; servicing 17 schools in the 2009-10 school year to 156 schools in the 2017-18 school year. As of 2018, nearly 25,000 students have received no-cost vision exams and over 20,000 no-cost eyeglasses have been prescribed.

Crown Vision Center also partners with KidSmart to provide free school supplies to economically disadvantaged youth and their teachers, and participates in their Joe Buck Celebrity Bee annually.